Most of what exists in the universe - our actions, and all other forces, resources, and ideas - has little value and yields little result; on the other hand, a few things work fantastically well and have tremendous impact.

It is the ability to choose which makes us human.

26/05/2016

Strategy is about making choices and trade-offs. It’s about deliberately choosing to be different.

11/06/2016

Most of what exists in the universe – our actions, and all other forces, resources, and ideas – has little value and yields little result; on the other hand, a few things work fantastically well and have tremendous impact.

It is the ability to choose which makes us human.

Strategy is about making choices and trade-offs. It’s about deliberately choosing to be different.

Steven Thys